Posted on November 20, 2018 by Nitin Gupta

It takes years of hard work and sheer
perseverance to build a business. But then, one fine day, you realise that all
is not well with your business. The alarm bell rings, and it becomes clear that
it is time for a distress sale. There can be a number of things that can
lead to this decision like growing debts or employee issues or the rent of the
place which is excessive or just about anything else that brings the business
to the point of unsustainability.
Here are the guidelines for selling
your business in distress.
1. Get over the desperation
Circumstances can make you desperate
but do not take hasty steps. You might just end up selling your business for
peanuts. First, jot down all the positive points about your business. This is
important as it will help in arriving at an accurate valuation of your
business.
2. Consider all the reasons for selling
Ask yourself why you want to sell the
business in the first place. Answer this question honestly. Is it that you have
to put in too much effort, are the returns too low, are you making losses for
too long, your competitors have taken away the market away from you? Evaluate
all the reasons well.
3. Be honest with the staff
You will have to take your staff into
confidence and tell them about your decision to sell the business. Employees
will be affected deeply by this change in power. You need to tell them the real
reasons behind your decision and also lay out a plan for the transition and
who, or what types of roles will survive after the change of hands.
4. Keep your financial books updated
Would you take over a financially
disorganised business? Then can you expect someone else to be interested in
acquiring a business where the financial books are all in a mess? It is
important that you update the financial books. For this, you can always take
professional advice from advisors and accountants listed on Tobuz.com.
5. Get rid of the debts
If your business is neck deep into
liabilities, then you will not be able to find a buyer easily. It is, essential
that you either clear your debts or put a mechanism in place by which it will
be cleared. Take your Bankers and Financiers Financial advisors on Tobuz.com
can help you restructure your debt and present the finances of your company to
potential investors more convincingly.
6. Draft a pitch
Before you are all set to sell your
business online or offline, you need to draft a pitch. In this, you need to pin
down all the pros and cons of your business. The experts at
Tobuz can help you prepare a presentation
that gives a holistic view of your business to potential investors.
7. Price your business sensibly
The pricing has to be based on facts.
In fact, you have to keep all your emotions and sentiments aside when it comes
to setting a price for your business. You cannot recover all the money for your
efforts that you have put in the past, you can only capitalise on what you have
right now.
8. Hire a good broker or advisor
Selling a business is complicated.
You will need professional help. It is always better to go in for a good broker
or advisor who can help in completing the process efficiently and within the
stipulated time. Distress sales are emotional events. Professional brokers from
Tobuz.com can help you overcome your prejudices and notions.
9. Get listed on platforms like Tobuz
Now, when you are all set to announce
the sale of your business, the first thing that you need to do is announce it
on the online medium. For this, the best option is Tobuz.com. This online
platform is a marketplace for all types of businesses. It is a meeting point
for buyers, sellers, and brokers. Sellers who are keen to sell their business
can surely find a number of potential buyers on this platform.
10. Get the approval of the landlord
If you are working out of a hired
premises, you have to get the approval of the landlord to sell your business to
someone else. Arrange for a meeting with the new owner and ensure a rapport builds
over time and the landlord becomes comfortable with the new tenant.
11. Sign the final contract
Many legal cases have emerged long
after the business has been sold due to poor paperwork. The new owner drags the
seller to court for damages or for information about the conditions of the
business which they found to be not true. It is important to know what is
included in the final price and what is to be left out. Leave this to legal
wizards who can ensure every fine print is read, interpreted and secured in
your interest.
Distress sales are much tougher compared to normal sale of a smoothly running business. The buyers tend to take advantage of your unfavourable situation. You may need a larger base of potential buyers to shortlist your final buyer. Online listing platforms like Tobuz.com help you discover potential buyers across geographies, and its ecosystem can help you go through the process of distress sale smoothly.
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